The very first thing you need to acquire, before anything else, when you want to bring an offline business online, is a good domain name. It needs to be one that is easy to remember but also one that tells the customer who you are and what you are offering. You will spend under $30 for a good domain name. Some websites offer hosting and web design with the domain name purchase. Hosting is fine to consider but unless the web design is custom, stay away from it. This is a good tip to follow.
The Design Is Fine
The next step to market your small business online is to have a custom website designed for your company. It needs to be professional and show potential customers who you are and what you can offer them. To bring your offline business online in a quality website, you can expect to spend about $1000 dollars or less. It will be worth the money when you see what you are going to make the first few months in business.
Get Online And Move The Traffic
You need to move traffic to your website when you market your small business online. Some of the design companies can also include this in the website packages they offer. You can also consider the use of a search engine optimization company and specialists who can get you on Google Adwords. These two choices are highly effective in getting you targeted traffic and the high sales you want to experience.