What It Takes to Create a Successful Business

When creating a successful business there are a few things you need to think about and understand in order to have the most success. Creating a successful business takes a lot of time and effort, but when done right it can make you a lot of money very quickly. The great thing about business is you have many different options in getting one started and a whole lot of options once it is up and running. The first and most important that goes into creating a successful business is planning. When it comes to a business plan there is nothing that should be left out. When your business plan is finished it should be so well written that a person off the street could pick up the plan and could set up the business, start the marketing, buy any products or equipment that is needed, have all the financing in place, know who is the target market, where to find customers, and what the projected revenue is for the first 6 months. As you can see a plan will give every little detail about the business that way you know exactly what to do and when to do it.

Experimenting

What most businesses never do is experiment with their methods. That means marketing, services, customer service, and every other aspect of the business. The entire point of experimenting is to try to find any methods that can be improved so your business can make more money and be more efficient. Most business owners don’t do this because they are afraid they could mess something up and actually lose money, but what if you gained money? Don’t think of experimenting as a way to mess things up, think of it as a method to find a better way to make money.

Long term approach

The biggest problem with starting a successful business isn’t that the business itself is a bad idea, but the owner running it is putting too much pressure on the business to perform well. The one thing that has always worked well in business is taking the long term approach. Taking a long term approach is good for business because it means you are letting the market determine the size of the business and not just looking at the money. Taking a long term approach means you will use cash to build your business instead of credit and because of that you don’t have to make as much money as a business in order to stay open. If you want more ideas to make money by taking the long term approach then visit dormroomcash.com.

How to Run a Successful Business Online: What’s Getting in the Way of Success?

People who know how to run a successful business online weren’t born that way…

There are several reasons why they have chosen the path of success. And yes, I used the word “chosen” because we all can choose to have success in learning how to market online, just as long as we steer clear of the stumbling blocks along the way.

So this means that all you need to do is find that stumbling block that is holding you back in knowing how to run a successful business, and make a decision to get past it.

To help you out, I’ve outline ten top stumbling blocks that hold people back in their business…

1) Non-committed – “I’ll just try it out.”

Anyone who has ever achieved success in business online has jumped in and committed fully. There are plenty of people who say “I’ll try it out for a month and see if it works”… really? Try a business for a month? Anyone who has that little commitment from the get-go should not join this business, as persistence is golden.

The good news is that success in business online is practically guaranteed given enough time and persistence…

People from all walks of life have been known to achieve internet marketing success – even people with no college education, people who are disabled, and people from all races and religions. But they have one thing in common: they stay committed.

2) Fear of failure

The vast majority of people who opt into a website never even read the emails that are sent to them to teach them how to market online. And this is probably due to skepticism.

A little skepticism about jumping into a new opportunity is healthy. However, beware of choosing to be so skeptical that it holds you back from success. Skepticism is the same as fear. And fear is “False Events Appearing Real”. If you are so skeptical that you never try, then your likelihood of becoming successful is a big fat zero!

3) Fear of success

Fear of success? Yes, there is such a thing as this, too. People by and large are afraid of change. They tend to cling to whatever it is they know, which is their “comfort zone”. Oddly enough, even staying with an abusive spouse is considered a “comfort zone” for some… and staying in an abusive job is also a comfort zone, even though it is far from comfortable. If this is you, be aware of it, recognize it, and try to move on.

4) Fear of quitting job due to long-time loyalty

People who hate their jobs have it easy to move fast in this business. However, if you’ve been working at the same job for years, then you might have a sense of loyalty, and you really don’t feel the need to quit, because the loyalty to something that has provided for you for so long.

Just remember that it’s a business that pays your bills, and in this day in age, anything can happen to that job…

I’m not saying jump out of your job and into internet marketing in one sweep – but just work both at the same time until you start to feel as comfortable with the contacts you make online and your new following as you do in your job.

5) Fear of quitting job due to insecurity

This goes back to the fear of change factor. We all want security, but in reality, being a slave to your job until you die is not really security.

Conversely, it keeps you hostage and holds you back from changing into who you were meant to be…

While it’s a good idea do keep you job while you’re first starting out learning how to run a successful business online, my suggestion is to slowly wean yourself away as you become more secure in knowing how to run a successful business and becoming an entrepreneur.

And, this is probably the longest learning curve with learning how to run a successful business online…

6) Unwillingness to think outside of the box

We all start out going to school where we are taught to just pay attention to what we’re doing, and, whatever you do, don’t talk to your neighbor! I made A’s through most of my school days because I was very good and never talking to my classmates.

Unfortunately, in today’s world, this had really held me back. I’ve had to learn all over again that learning how to run a successful business has to do with communication with others with a willingness to help others. School teaches us that the world is competitive. However, once you learn to cooperate with others to where you can help your neighbor, you’ll be surprised how people seem to come out of the woodwork to join your business!

7) Listening to nay-sayers

This is something that holds the average person back in their business. Just like “crabs in a bucket”, your friends, family members and loved-ones are apt to be asking you, “just how long are you going to try this thing out before you quit?” That’s a loaded question that you should not even acknowledge, because anyone who does not succeed in online marketing has not failed – they quit.

The average learning curve to learn how to run a successful business online takes four years. When you compare this to the costs of a four year college degree, the cash outlay is less and the income level you can achieve is far greater!

So just ignore the nay-sayers and consider the source. You wouldn’t want to take advise from someone who has not learned how to run a successful business any more than you would take marriage advise from someone who has been divorced three times, or take child rearing advise from someone who’s kids are in jail.

8) Unwillingness to get to events

Most of us (me included, I have to admit) think that we’ll up our way up to those events once we learn how to market online. If you’re analytical like me and just don’t see the need for that “rah-ray hype”, then here’s a logical reason to get to events:

Suppose you meet up with a team leader who is making over $10,000 monthly and you tell him your story and he’s inspired enough to make a video with you… or even get a picture taken with you. This is what happened to my daughter when she went to Costa Rica for Dave Wood’s event. Her videos captured with Dave what she posted on her blog sent her business sky-rocketing, and she’s now making over $10,000 monthly! This could be the one missing component you need to learn how to run a successful business online.

9) Trying to learn too much too fast

There are a multitude of ways to market online, and it’s easy to get overwhelmed. Most of us tend to try out everything without giving anything a chance to work. Once you find a strategy that you enjoy doing, the message here is to change your approach, not your strategy. You WILL get better at anything if you continually work at persistently. And persistence pays off in this business.

10) Don’t be scared to be yourself

Most of us start out “faking till we make it”. Contrary to popular believe, this will hold you back with learning how to run a successful business. There are a bazillion people out there who are marketing the same thing as you, and you need to find a way to stand out in the crowd. We all have gifts that make us unique in some way to anyone else on earth, and you’ll be surprised how the law of attraction draw people your way who think like you do, once you begin to reveal the real you through your stories and videos.

And, this is the most important thing to remember with learning how to run a successful business online…

People join people, not businesses, and the sooner you learn this, the sooner you’ll learn how to run a successful business online!

Using Social Networks to Boost Your Business and Products/Services Sales

They began as tools to communicate on a social level. One person relating with another. Sharing thoughts. Communicating actions, events, trends.

Over the years they’ve gained a boom and, because business deals and sales of products and services are basically a function of relationships – your contacts, your links, etc, the Social networks have become the next platform for advertising your products and services. (The more persons there are on any network, the greater the chances of conversion.) It’s all about opportunities.

Many obviously must have read that Facebook overtook Google in the number of persons that was on its network over a 30 day period. (That means great great opportunities for marketing your product). I suggest you open Facebook Page if you don’t have one.

Of course the concept of Marketing/Advertising is all about visibility and reach. Internet Marketing is no different. It’s all about visibility and reach. So, with several million persons on the social network, Facebook daily, a lot of opportunities for advertising of products and services definitely abound. Companies and businesses are equally setting up Facebook pages. Via it, they communicate happenings and events in the organisations to their clients, fans, etc. They are equally able to preview market perception of about to be released products.

So, how do you utilise the social network Facebook to boost your business and increase your products and services sale?

Our upcoming Empowerment Seminar is positioned to communicate the utilisation of this great tool for Internet Marketing as well as other great tools.

You probably have heard about Google Analytics that gives you details of hits and visits to your website, the pages visited, how much time was spent on a particular page and, the bounce rate. If you monetized your site, Google Analytics also records the income stream obtained. Now Facebook also has its analytics extended to serve you better.

To incorporate Facebook Analytics to your page and extend the reach of your products/services and your brand, you will need to utilise the new Facebook Like plugin. Placing the code for the plugin on your page links you back to Facebook and inevitably to its Analytics that will give you details of visits to your website or blog page. It also boosts your visibilty via search engines. Remember that the more visibility you have, the greater the chances of new opportunities.

You can also place the Facebook Post to Facebook link on your page. It gives visitors to your site the opportunity to post articles on your webpage to their Facebook pages and other locations.

To implement the Like plugin and the Post to Facebook plugin on your website, you must create an iframe and specify an “href” attribute to the iframe: something like

<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.your-website-example.com/web-page.html"></iframe> . You will need to copy this code and place at the relevant points in your website page(s).

I hope you have an exciting Internet Marketing Experience.

Cheers!

Izuchukwu Ezeume

Marketing on Social Networking Sites

Social network marketing can be noble, valuable and highly engaging, despite the best efforts of some get-rich-quick-but-doomed-to-fail wannabes to represent themselves as the devil’s personal spambot. Don’t confuse these idiots with genuine marketing. Social network marketing is popularly called as Internet marketing. Today on the internet you can find many ways market your products and services online. The internet attracts many business people to promote their businesses and products online. Social network marketing provides tons of benefits using the dialogues and personal connections in order to promote different kinds of businesses. Today’s commonly used marketing services include Facebook, MySpace, Twitter, and many others that readily spread word or marketing messages like a viral infection.

Social network marketing creates awareness of products and services of respective websites with a well set strategic marketing approach along with search engine marketing for increased page rank, link popularity and more visitors to you. Social network marketing is all about getting your website known to the worldwide web by means of target keywords that help in creating a social network that shows interest in products and services offered by your website and acts as driving force in getting more business to you. Social network marketing uses the rules of social media optimization to improve your visibility on the web. SMO bridges the gap between search marketing and social media, allowing your website promotion plan to benefit from the best of both. Social network marketing is something that can be a very strong asset for anyone that is looking to make money online. Facebook and Twitter marketing are great weapons.

Social network marketing or social media marketing is all about reaching target audience through social networks or online communities. The methods range from placing ads to building niche content, focused around the promoted product or service. Social network marketing is the process of promoting your website and brand through the vast online world of social network platforms such as MySpace, Facebook, and Twitter. The goal is to directly reach your targeted audience as well as to gain a new audience, and to have them spread the word to the masses via social networks. Social network marketing is an online tool of marketing which helps in the marketing of any product or thing. With the advancement in technology important tools like Internet and other similar technologies took the initiative to develop the networking.

Facebook is now valued at $15 billion after Microsoft bought a 1.6% stake for $240 million, and a lot that seems to be related, not only to Facebook’s large audience, but also the promise it holds for advertisers. The Facebook-Microsoft partnership will draw even more attention to the cultural phenomenon called social networking. Facebook alone has over 400 million active users. This makes social networking the perfect place to market a business. Facebook, Bebo, MySpace, Digg, Flickr, Wikipedia and StumbleUpon have become household names and are visited by millions of Internet users, young and old each day. Is your brand being talked about on any of these networks?

Facebook, for example, is amongst the world’s most popular social networks and, according to Facebook?s own statistics has about 150 million active users (Inside Facebook states there are about 140 million users). An average user shares their profile with about 100 friends, is about 25 years old (or older) and 70% probably live outside the United States. Facebook is just one of many social networks undergoing comparable demographic shifts. We’re living in an age where social networking and social media destinations site are big business and are easily as recognizable as major portals of five years ago. Facebook is more that social networking tools. It’s also a platform that allow us to spread the messages to friends.

Facebook membership grew only 9% in North America, compared to 25% elsewhere according to comScore. Europe is especially on a roll, with 35 million users, a 303% increase from the year before.

Twitter, now well over 6 million members, has a growth rate of 4 times that of Facebook and every single minute, ten hours of video is uploaded to YouTube. Twitter, Facebook, and the like are sources of endless hype for marketing consultancy groups. They are “packed with potential,” “incredible for businesses,” and “unbeatable” for ROI, or at least they are if people focus on the hype and discussion surrounding it.

Internet marketing companies can use their experience and can effectively include social media marketing in their marketing campaign. The can also provide branding services and reputation management services. Internet marketers the world over are scrambling to create followers so they can market their wares using this fresh, new interface.